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Google continues to push HTTPS this time

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When in Google has announced. That it will begin ranking slightly better in search for websites that use the secure SSL/HTTPS protocol, a protocol many...
When in Google has announced. That it will begin ranking slightly better in search for websites that use the secure SSL/HTTPS protocol, a protocol many website owners haven't even heard of yet. However, soon enough, large and then small online stores implemented this innovation. Other websites that cared about their SEO followed suit (although practice shows that implementing SSL doesn't make as much of a difference in Google results as you'd like). But Google said even then that it will definitely not stop there and will do more in the future. Their goal is simple - eventually, all web pages...
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What is gamification and how can it contribute to the development?

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When you hear the term gamification even a person. Who knows a little English immediately thinks that it has something to do with games. Maybe...
When you hear the term gamification even a person. Who knows a little English immediately thinks that it has something to do with games. Maybe that's why we rarely hear this term in the context of online marketing in Lithuania, although it has long been established in other areas, and many elements of "gamification" help earn more money for both online and physical businesses. So what exactly is "gamification" and how does it relate to online marketing? In very simple terms, it's the application of game mechanics on a website you manage to get website visitors to achieve certain goals....
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Google’s Speed ​​Update algorithm has minimal impact on search results

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For mobile search, Google's latest Speed ​​Update algorithm has had little or no impact on search results. Before and after the launch of the Speed...
For mobile search, Google's latest Speed ​​Update algorithm has had little or no impact on search results. Before and after the launch of the Speed ​​Update algorithm, Link Assistant conducted a test that analyzed TOP30 positions based on 33,500 queries - more than 1 million. url. As shown in the results of the Link Assistant test, page speed optimization correlates very strongly with its position in the SERP . However, it turned out that this correlation did not change at all before and after running the algorithm. Data from Link Assistant prior to the launch of Google's Speed ​​Update algorithm...
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Google’s Rank Brain artificial intelligence and its impact on SEO

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If you want to optimize your page and its content, first of all you need to understand what SEO is so that your potential customers...
If you want to optimize your page and its content, first of all you need to understand what SEO is so that your potential customers can find your company online. If your web design is properly optimized, you have a better chance of landing on search engine results pages when someone searches for the products you sell or the services you provide. However, to really understand SEO, you need to have a good understanding of how modern search engines work - that is, to understand what artificial intelligence (AI) is. What is Artificial Intelligence (AI) AI is the result of...
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5 Ways Email Marketing Can Help You Rank Up Fast

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What do e-mails have in common? mail has with SEO ? At first glance, it may seem that there is no connection between these two...
What do e-mails have in common? mail has with SEO ? At first glance, it may seem that there is no connection between these two digital tools, but in fact email e-mail helps in various ways to achieve better positions of web pages in the search engine. Organic search and email email are the two main channels that drive the most traffic to websites. According to the Conductor survey, 51% of people discover websites via email. by mail marketing. Of course, unlike other platforms such as social media and microblogging, email mail is not directly related to search engines to...
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15 steps to creating engaging and SEO friendly content

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Some are good at creating engaging content, others are good at creating SEO- friendly content, but few are able to do both at the same...
Some are good at creating engaging content, others are good at creating SEO- friendly content, but few are able to do both at the same time. For optimal results, all content , from product and service pages to blog posts and third-party publications, must be engaging and attractive to search engines. When content is both engaging and SEO-friendly, both of these aspects complement each other and help achieve the desired result. This is the simple secret of digital marketing. Technical SEO is necessary to achieve this optimal result, but creative copywriting takes the most energy. Unfortunately, many companies hire the...
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Create click-through and SEO-friendly article headlines

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As a copywriter, editor or website owner/administrator. In conclusion, You are advised to follow a few simple SEO rules if you want to increase the...
As a copywriter, editor or website owner/administrator. In conclusion, You are advised to follow a few simple SEO rules if you want to increase the number of visitors and readers of your website and strengthen your online brand. Be visible to search engines, work with your staff and watch your website statistics improve. Choose the right keyword or key phrase Finding the right keyword phrase or keyword is the foundation of good SEO . In conclusion, There are several free analytics tools that can help you find the keyword phrase that users are searching for related to your article content....
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25 ways to get more traffic to your website

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A constant flow of visitors is vital for any business. It all starts with flow. Of course, conversions are also important. However, if you don't...
A constant flow of visitors is vital for any business. It all starts with flow. Of course, conversions are also important. However, if you don't find a way to get visitors to your page, they will be worthless. It's no secret that you can now pay to increase your traffic, but that's certainly not the only way to increase it. How it actually is? Organic traffic converts ten to thirteen times better than paid traffic. Naturally, when someone finds you, your product or service organically, the motivation to buy is much higher. Why? Because everyone knows that if Google has...
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How Email Encourages High and Meaningful Work

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Small businesses online didn't have the ability to personalize their services until the advent of AI. In a broad sense, AI is a tool that...
Small businesses online didn't have the ability to personalize their services until the advent of AI. In a broad sense, AI is a tool that helps to personalize online commerce, increase its reach and accessibility. If you don't use AI, you may find it difficult to use customer data effectively, and you will be less able to identify ways to effectively segment your customers based on their buying habits. AI facilitates the analysis of past customer actions and helps predict their future behavior. CONCLUSION: Online commerce is constantly growing, as are customer expectations. AI is one of several approaches available...
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10 Business Management Lessons From Amazon’s Success Story

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During its period of growth, Amazon has also experienced many setbacks. Some investments failed, she lost key employees and took on projects that were doomed...
During its period of growth, Amazon has also experienced many setbacks. Some investments failed, she lost key employees and took on projects that were doomed to failure. Still, she moved on. There are many lessons to be learned from the nature of Amazon's history, its success, and the length of its existence. Jeff Bezos is a revolutionary and a wizard whose control has spread throughout the organization. Here are 10 lessons for successful management from Amazon's history to learn from: 1. Give employees autonomy Amazon thrives because it empowers its employees. It gives employees complete control over the projects they...
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