Google continues to push HTTPS this time

When in Google has announced. That it will begin ranking slightly better in search for websites that use the secure SSL/HTTPS protocol, a protocol many website owners haven’t even heard of yet. However, soon enough, large and then small online stores implemented this innovation. Other websites that cared about their SEO followed suit (although practice shows that implementing SSL doesn’t make as much of a difference in Google results as you’d like). But Google said even then that it will definitely not stop there and will do more in the future. Their goal is simple – eventually, all web pages must switch to HTTPS in order to make the internet more secure. As is known, the big “G” tends to keep its promises – we can see that now.

Already in September last year

There were rumors that from 2017 As of January, users of the Google Chrome browser will be warned when accessing a web page that is not protected by a secure protocol. At the time of writing this article, the Chrome browser on the computer Japan Phone Number List is still version 55, but starting with version 56 (which will be released this month), we will see a warning when visiting a web page with the old HTTP protocol. Old Http Failure to use a secure protocol will negatively impact the user experience of the Google Chrome browser. Although this example shows the ” Not secure ” text in a neutral color, it is more likely that the text will be in a warning color, possibly red (for example, ” Secure ” is green). Protected website A note indicating a protected web page.

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What does this mean for website owners and managers?

Well, if you haven’t implemented this protocol yet, now is the time to do so. Otherwise you may lose a significant number of visitors. Who use the Google Chrome browser, and re-engaging a web user. Who left your website due to a security breach is a very difficult task. Of course, this only applies to the Chrome browser for now. But given its market EL Leads share globally and in Europe, you’re taking a big. Risk if you don’t implement this protocol. More than half of Internet users use this browser, Lithuania is no exception, so if your target audience is only in our country, the same rules apply to you. However, in another search, the same signal may return completely opposite negative results. So, in such a different case, another algorithm would be more suitable.

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