Becoming a If a B2B company wanted to start using social networks, what would be the ideal platform: LinkedIn or Facebook?n this article, we will compare them and build a guide to understand which is the best choice for B2B marketing.LinkedIn for businessesLinkedIn was born as a specialized social network for the world of work. Furthermore, in recent years it has been the protagonist of an important evolution by combining job advertisements with actual content generat by companies and users, making content marketing a pillar othe platform.Users on
Why a B2b Company Should Invest in
LinkIn expose themselves as professionals and secondarily as private individuals and this is a unique opportunity for B2B companies. Additionally, the platform offers advanc targeting options basX on location, job title, industry, companysize and more , all essential criteria for reaching an ideal audience for B2B workersFacebook for businessesAccording to the latest data, Facebook is the second most popular platformB2b Email List among B2B marketers, just after LinkXn. he social network creaXy Mark Zuckerberg, although it can be defiX as generalist in content, allows you to reach a very vast audience ( over 2 billion users worldwide ) and
This Platform and What Results Can Be Achieved.
heterog Becoming a eneous, also functional for B2B. Suffice it to say that there are 200 million small and large businesses on the platform.rthermore, Meta (the company that owns Facebook) seems to have more and more interest in the B2B world . In fact, on August 9, 2022, new targeting options specific to this EL Leads sector were presenX (you can discover them here ).LinkXn vs Facebook: User activity on social mXaAn excellent question to start with when choosing the right platform is: what do users do on this social network?According to the latest report from We
