What Are the Seo Implications?

So you’re sold on progressive web apps. But if you create one, how will you make sure it ranks? As with any new front-end technology, there are always implications for your seo visibility. But don’t panic; the potential issues you’ll encounter with a pwa have been solved before by seos who have worked on javascript-heavy websites. For a primer on that, take a look at this article on js seo.

It’s important to respect the p part of the acronym . The website should enable features that a user can make use of. But still work in a normal manner for those who are using browsers that don’t support them. It’s about enhancing functionality progressively, not demanding that people upgrade their browser.

There Are a Few Issues You May Encounter

If you’re going to have a site that makes use of application shell architecture. Firstly, it’s pretty much required that you’re going to be using some form List Building for MLM of js framework or view library, like angular or react. If this is the case, you’re going to want to take a look at some angular.Js or react seo advice. This enables you to have all the good things these tools give you, whilst. Also serving something google et al can understand. Despite their recent advice that they’re getting good at rendering this sort of application, we still see plenty of examples in the wild of them flailing horribly when they crawl heavy js stuff.

Assuming You’re in the World of

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Clever js front-end technologies, to EL Leads make sure you do things . The pwa way, you’ll also need to be delivering the css and js required to make the page work along with the html. Not just including script tags with the <code>src attribute, but the whole file, inline.

Than that, though, with all the js (required for pick-up) and . Css (required to make sense of the design) delivered immediately, the browser will be able to render . Your content and deliver something that looks correct and works straightaway.

There are other potential issues people can run in to, as well. The washington post, for example, built a pwa version of their site, but it only works on a mobile device.

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